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Emotional Labor is the Hard Work of Making Art

Emotional labor isn’t always fun. It’s not neatly packaged and quick, fairytale endings are a lovely surprise rather than an expectation. But it means something. Ultimately, part of what you’re selling is the emotion you put into work. It may not always produce immediate satisfaction, but if you're willing to work through the hiccups and push past the hurt, you (and your client) will see the difference.

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THE FUNCTION-01

Southwest Re-Brand: Form vs. Function

In September, Southwest launched its new logo, and with that, its website. Wall Street Journal explains that the year-long process, that included collaboration with five branding and advertising companies, resulted in a similar, yet distinct, re-design of their previous branding.

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View More: http://iamlisawalker.pass.us/proofbranding

Writing for the (New) Web

Spacey and his fellow actors are still acting. They're just exploring different methods of communication. As a content developer, I'm still writing, but I'm constantly exploring new (and I'd say better) ways to communicate compelling, useful information for clients that fit within new website standards.

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