Have you ever found yourself staring at a blank cursor blinking back at you on the screen, held back from writing the first word because you can't seem to find the right way to add your final period? I have more times than I can count.
As a creative team, we collaborate. A lot. Creative collaboration is part of our DNA — which lends itself to the necessity of feedback —
Studies have shown that “83% of human learning occurs visually.” It comes as no surprise then that an influx of information is being presented with infographics, videos, and photography. Not only are we drawn to the aesthetics of visual elements, but we're retaining the information more efficiently.
The implications of this year's color, Marsala, are not lost on us. Consumers and clients are looking to return to a more natural aesthetic.
What if you allowed yourself to come up with crazy, horrible, awful ideas? When met with a challenge at your own business or organization, what if you had permission to say the "stupid" things you're afraid to say.
Everyone's a critic. You've heard the expression and I'd be naive to say that it isn't true. But it's during these times that you have the real opportunity to educate and make something - and each other - better.