As a brand in today’s world, you have much less control of what people say – which means you have to be as involved as possible in helping to drive the conversation about your company, industry, and product or service.
As you may have heard (and noticed on your feed), Twitter and Instagram have stopped playing nicely together. Last week, Instagram unexpectedly pulled the plug
Whether you are posting, tweeting, or snapping pictures via Instagram, what you share exemplifies who you are. Do you understand your brand?
Newark Mayor Cory Booker (@CoryBooker) is one of my favorite people to follow on twitter, and if you follow him, too, you can probably relate.
If social media is about building relationships and connections, why do businesses and individuals find themselves caught up in the numbers game?
When you custom-create a message that touches your consumer, you get to choose your call to action. Your website, ads, pitches, and content, all give