Legacy South came to Proof with visions to scale. As exponential growth lie ahead, refreshing and rejuvenating the brand to support increased market share and awareness was imperative. Together, we developed a new logo and visual identity for Legacy South, a new website featuring current property listings, and a full suite of materials to support marketing and sales. Our work continued (and continues) in partnering on the brand development for several development projects, subdivisions, and communities. The company continues to see huge growth, with plans to expand throughout the state and beyond.
– BRAND MESSAGING & NAMING
– LOGO & VISUAL IDENTITY
– WEBSITE DESIGN
– PROMOTIONAL MATERIALS
Think about it: buying a house starts the minute you begin your search. We judge books by their cover when it comes to homes, and the process needs to be stupid simple and dare we say, enjoyable. The new Legacy South website fits the bill on both accounts, with beautiful imagery, seamless searching capabilities, and a focus on the brand’s philosophy and approach – their ‘why’.
Building beautiful homes, making magic moments, and looking good doing it. We’ll call that a win/win/win.
