LEGACY SOUTH
Celebrating Life’s Intimate Moments
Carefully designed with style, character, and stellar craftsmanship, Legacy South homes contribute to the ever-growing Nashville landscape and set the scene for life’s most intimate moments. Through years of partnership, we’ve not only worked with Legacy South on the rebrand of their firm, but on multiple projects and properties throughout Middle Tennessee.
How We Helped
Legacy South came to Proof with visions to scale. As exponential growth lie ahead, refreshing and rejuvenating the brand to support increased market share and awareness was imperative. Together, we developed a new logo and visual identity for Legacy South, a new website featuring current property listings, and a full suite of materials to support marketing and sales. Our work continued (and continues) in partnering on the brand development for several development projects, subdivisions, and communities. The company continues to see huge growth, with plans to expand throughout the state and beyond.
Project Scope
– BRAND MESSAGING & NAMING
– LOGO & VISUAL IDENTITY
– WEBSITE DESIGN
– PROMOTIONAL MATERIALS
Brand Identity Development
The First Step in Your Home Search
Think about it: buying a house starts the minute you begin your search. We judge books by their cover when it comes to homes, and the process needs to be stupid simple and dare we say, enjoyable. The new Legacy South website fits the bill on both accounts, with beautiful imagery, seamless searching capabilities, and a focus on the brand’s philosophy and approach – their ‘why’.
Building beautiful homes, making magic moments, and looking good doing it. We’ll call that a win/win/win.
Property Brand identity Development
