Volcorp

Empowering Credit Unions with Exceptional Solutions

Established in 1981, VolCorp is a nonprofit financial cooperative that serves over 330 natural person credit unions across the country. With a commitment to service, and as a trusted strategic partner for so many throughout the state, the company approached Proof to refocus their brand message, image, and product/service offerings. Together, we developed a refreshed brand that brings new energy and pride to the team and their partners.

How We Helped

Starting with ‘why’, we dove deep into what makes Volcorp unique and distinct in the market, and partnered together to design a new visual identity/logo for the primary brand and their software/dashboard (VPortfolio), a new and improved website that better serves customers and constituents, and a full suite of marketing and promotional materials to ensure prosperous growth moving forward. Now, the team at Volcorp not only walks the walk and talks the talk, but looks the part.

Scope

– BRAND STRATEGY
– LOGO & VISUAL IDENTITY
– BRAND MESSAGING
– WEBSITE DESIGN
– PROMOTIONAL MATERIALS

Volcorp
Volcorp
Volcorp

WEBSITE DESIGN

THE ‘WHY’ AND THE ‘WHAT’

The perfect website needs to look good and work well. It needs to be FOR your users, and that was our primary focus when approaching the refresh of the Volcorp site. Services information is displayed clearly and beautifully, and more importantly, the messaging adopts a tone that talks with, not at, the user. Perfectly blending the narrative and purpose of the brand with intuitive access and resources for partners led to a new and improved website that shines amongst the industry.

Visit the Volcorp website