THE PROOF BLOG

SAGE WISDOM FROM A SAVVY CREW

Branding

Your Brand Is Not For You – It’s For Them.

Design

Design For Your Audience (Not Yourself).

Design

The Importance of Being Objective.

Branding

Your Best Customer Is The Most Important Person In Your Company.

Branding

Copycat Branding Never Wins

Branding

Why Customers Need Taglines That “Get It”

Branding

How to Define Your Perfect Customer (And Why It’s Important)

Branding

Aim for your target.

Work in progress at proof

The best swag is well-branded swag. Having that ta

Norwood will soon bring a luxury and comfortable r

Norwood will soon bring a luxury and comfortable residential oasis to Huntsville, AL – a market that is rapidly growing here in the southeast. We've had the pleasure of working with Ridgehouse Companies out of St. Louis on several property developments, and we're excited to see this newest addition to their portfolio come to life! ✨

It's officially @tomatoartfest week in #Nashville!

It's officially @tomatoartfest week in #Nashville! We've called Five Points in East Nashville home for Proof HQ for 8+ years and have seen this community grow and come together in some pretty incredible ways.
⠀⠀⠀⠀⠀⠀⠀⠀⠀
The Tomato Art Fest is always one of our favorite times each year, bringing together creatives and the community for celebration of all the things that make East Nashville weird, unique, and special.
⠀⠀⠀⠀⠀⠀⠀⠀⠀
We had the pleasure of leading the rebrand effort for the Fest in celebration of 20 years, and we can't wait to see it come to life later this week/this weekend! Cheers! 🍻🍅

Our team has leveled up! ⬆️✨ Please join us

Our team has leveled up! ⬆️✨

Please join us in (officially) welcoming @abbyclarkstudio to the Proof design crew. Abby has been looking for the perfect place to land as she embarks on her creative career journey, and we couldn’t be more grateful to the @cremacrema crew for letting us add her creative talents to our team. Good people make great magic happen, and she’s a pretty good one. 👏

Rough drafts. ✍️💫

Rough drafts. ✍️💫

Magic happening @ Proof HQ. ✨

Magic happening @ Proof HQ. ✨

@matt.chevy leading the crew through a very import

@matt.chevy leading the crew through a very important meeting, totally not staging this for a photoshoot, and absolutely overusing hand gestures while speaking. Par for the course for an AM at Proof HQ. ✌️

An oasis is on the horizon. We can’t wait to sho

An oasis is on the horizon. We can’t wait to show you what we’re cooking up for this new Arizona-based property development and respite.🔥

Lead design kudos to @nm_illustration on this one. 🤙

If you've worked with Proof, you know Mr. Zach Eas

If you've worked with Proof, you know Mr. Zach Easterwood. Whether he's focused in on building new client partnerships, or bringing good vibes into Proof HQ every day, Proof wouldn't be Proof without this guy.

As we continue our support with the growing Nashvi